TOGETHER FOR A SUSTAINABLE EUROPE
Support for professionals
Supporting industry players through access to training
Producers receive regular training to incorporate the latest sustainable practices into their production methods. These training courses for farmers are run by Arvalis, an applied research institute dedicated to arable crops, and funded by the potato industry as a whole through professional dues. Its teams regularly attend major industry events and organise briefings for technical specialists and farmers.
This means all industry players are supported at every stage of the potato production process.
Training shelf managers and greengrocers
“Product experts” from the National Interbranch of Fresh Potatoes (CNIPT) regularly train shelf managers and greengrocers to guarantee consumers quality, tasty potatoes in stores. These product experts carry out comprehensive assessments of the fruit and vegetable and potato sections of stores all over France.
They monitor the health and regulatory status of sales outlets and play an active role in raising awareness, training, and supporting professionals in marketing best practices for potatoes in retail environments.
Supporting professionals and working to conserve natural resources
Natural resources are precious. Industry actors implement a wide range of sustainable initiatives in the field to ensure their conservation.
